Improved Initiative Needs Your Help (And It Won't Cost You A Dime)!

One good thing that came out of the whole power grab with Wizards of The Coast trying to take back the open game license at the beginning of this year is that it pulled back the curtain for a lot of folks in the TTRPG community regarding exactly what people who make games for a living get paid. And generally speaking, unless you work for WoTC or a select few other companies, you probably aren't making much. This goes double if you're a small publisher, a jobbing freelancer, or an independent creator.

And while a lot of players did their best to support independent creators to help get us over this hump, I'm the first to acknowledge that there's only so much spare change in everyone's pockets. So while I will never say no to selling some of my RPG supplements, and I won't turn down people who want to become Patreon patrons, or who want to buy me a Ko-Fi, I wanted to ask for something other than just a donation from my readers this week.

If I can get enough folks onboard, it will really help me out, and allow me a second or two to catch my breath while I actually plan out some bigger pieces of content for the future. And best of all, it won't cost any of you reading this so much as a dime!

And together, hopefully, we can really fill up my tank!

Before we get into the nitty gritty this week, don't forget to sign up for my weekly newsletter to get all my updates right in your inbox. Also, if you've got a bit of spare cash that you'd like to use to help keep the wheels turning, consider becoming a Patreon patron!

Lastly, to be sure you're following all of my followables, check out my LinkTree!

So, What All Has Been Going On?

I already mentioned the recent kerfuffle with Wizards and their attempt to completely upset the TTRPG industry. This led to a LOT of my projects being put on-hold, and it's meant that a lot of other projects have been thrown into chaos regarding what is and isn't a priority for myself and my publishers. However, that whole situation is in addition to the pandemic wiping out thousands of dollars of outstanding work that clients owed me money for, but which vanished into thin air due to many of them ceasing to exist. Not only that, but last summer my publisher for my novels died, and the company dissolved. This took my books off the market, and I didn't even get my final check for the royalties I'd accrued during the final quarter before everything crumbled.

So, saying that things have been a little stressful is a bit of an understatement.

The list goes on, but I'm trying to be brief.

There is, however, one other problem I've been dealing with. Because for those who don't know, aside from the money pledged by my patrons, and sales for supplements through the affiliate links in my articles, this blog doesn't actually make me any money. Ad services are so universally blocked and ignored that over the decade or so I had ads on Improved Initiative, I earned a total of $50 or so, and the last time I got a check for that payment was several years back.

I made up for this by also creating content for Vocal. As some of my readers know this is the website that hosts all of my Character Conversion Guides, as well as a lot of my Unusual Character Concepts, my 5 Tips articles, and more than a few of my short stories. Vocal pays me roughly $6 for every 1,000 reads my content gets, and this time last year I was pulling down $60-$90 a month from Vocal, with some months going as high as $120 or more. It wasn't huge, but it was a big help when I needed it.

Now... well, now I'm lucky if I can even get $20 worth of reads in a month. So what changed?

The short answer is the algorithm. The more complicated answer is that Facebook is a shadow of what it used to be for interaction, Twitter is now a sewage dump where it was once at least a passable silver mine, and Reddit banned Vocal links entirely, adding them to the auto-remove list of websites the bots dump in the trash as soon as you try to share them. This last one hurt a lot, since it also removed probably a year or more of backlinks to my articles that I'd shared to various subreddits.

Here's What I Need You All To Do

At time of writing, I have 269 stories (nice) in my full Vocal archive. From TTRPGs and short fiction, to weird history, bizarre linguistic dives, and a couple rants about horror movies, there's a rather ridiculous amount of content on there. Additionally if you want to narrow your scope then you can just click which topic you want to see along the top of the archive (just below Pinned Stories), and it will sort the articles by topic for you!

What I really need is folks to read these articles. Not just click them, but actually read through to the end.

To be clear, you don't have to read all of them. You don't need to spend hours gorging yourself on my text. But if all of my regular readers could bookmark my archive, and just make it a point to read at least one article a day, that would help. Even more importantly than that, though, if you find an article you like that you think more people should read, share it on your socials. FB, Twitter, Tumblr, LinkedIn, Discord, I'm not picky... but there's only so much traction I can get on my own, and I'm definitely sliding down the hill right now as it gets harder and harder to promote myself across the board.

Every read, share, and like helps... seriously.

The reason I'm asking for this instead of just soliciting patrons or donations is that Vocal is completely free to anyone who wants to read it. Not only that, but reads are tallied every day, so there's a minimal wait for me to cash-out if something I write does go viral and explodes with coins like a Mario enemy that ate an entire bank vault.

But as I mentioned in If 90,000 People Read This Article, I Can Pay My Bills This Month, it requires a frankly absurd level of interaction just for me to pay my rent. However, if you're one of the folks out there who wants to help a creator out, then all you need is an Internet connection and a willingness to consume content to help me stop falling behind!

And if you're looking for some places to get started that have proven popular in the past, might I direct your attention to the following articles?:

- 5 Things You Can Do To Be a Better Ambassador For Your Hobby: This one still gets a little play every now and again. Mostly I just wanted to do my part to help other folks realize that if we don't let fresh blood into our hobbies, then they're going to die in fairly short order.

- It's Okay To Admit There Are Problems in Your Hobby: This article was so divisive it got people to make a meme out of me. It resurfaces every few years, but it's not enough to keep the wolf from the door.

- Partners and Polycules: Polyamorous Designations Based Off Dungeons and Dragons Dice: This was a silly article of mine that is the closest thing I've had to a viral success in the past few years. If you haven't seen it, give yourself (and maybe your friends) a giggle!

- The 5 Awful Paladins You Will Meet in Your Gaming Career: This was the first of my ongoing series about awful character archetypes that we all run into if we play TTRPGs long enough. While several of the follow-ups were also popular, none of them seemed to draw quite as many eyes as the paladin for some reason.

Oh, There is One More Thing You Can Do...

In keeping with the spirit of the title, I'm going to keep my suggestions to things folks can do for free that will have a tangible effect on my income stream. But if you don't have as much time to read as you'd like (or you just prefer to listen to videos while doing chores, painting minis, or getting your steps in), you could also subscribe to the Azukail Games YouTube channel, and listen to videos I make for them.

Full disclosure, I do not own this channel. It's the channel run by one of my publishers... I do, however, make content for it. And the more hits my videos get, the more likely it is that the channel will get monetized, and that I can (perhaps) ask for a bump in my compensation for making said videos. Because it takes 1,000 subscribers, and 4,000 hours of watched content in the past year (or about 11.5 hours a day for 365 days, if you were wondering) for YouTube to even think about letting you make money off your videos, and that is a high bar to clear when you're doing everything all on your own.

So, while this isn't as direct a hand up as reading and sharing my Vocal articles would be, it would still be a big help, and assist me in getting a slightly bigger share of the pie with at least one of the publishers I work with.

Like, Follow, and Stay in Touch!

That's all for this week's Moon Pope Monday. To stay on top of all my content and releases, make sure you subscribe to my newsletter at the bottom of the page!

Again, for more of my work, check out my Vocal archive, and stop by the Azukail Games YouTube channel, or my Daily Motion channel!. Or if you'd prefer to read some of my books, like my sword and sorcery novel Crier's Knife or my latest short story collection The Rejects, then head over to My Amazon Author Page!

To stay on top of all my latest releases, follow me on Facebook, Tumblr, Twitter, and now Pinterest as well! To support my work, consider Buying Me a Ko-Fi, or heading to The Literary Mercenary's Patreon page to become a regular, monthly patron. That one helps ensure you get more Improved Initiative, and it means you'll get my regular, monthly giveaways as a bonus!

You're Not Missing My Updates (They're Over on Vocal)

Long-time readers know that I generally update this blog twice a week, once on Mondays, and once on either Friday or Saturday. Sometimes the weekend post gets wiped out because of a convention or other major event where I just can't sit down at my desk long enough to put some text on the page, but when that happens the Crunch, Fluff, Table Talk, or Unusual Character Concepts post usually goes up the following Monday.

However, you may have noticed there have been some... gaps on this page of late. You're not imagining things, but I wanted to take this week to let folks know what I've been changing up, why I'm changing it, and what sort of results I'm trying to generate with this shift in approach.

And like everything else, it's been a roll of the dice.

Before I get into the details, as always, make sure you sign up for my weekly newsletter if you want to get all of my updates, and if you've got a little extra cash to toss around for the holidays you should consider becoming a Patreon patron to help me keep the blog going.

And if you want to be sure you're following all of my followables, check out my Linktree!

Vocal, And Return on Investment

I've been running Improved Initiative for quite a few years, and while my content, style, and organization have changed over time, one thing has remained the same... the blog doesn't really put any money in my pockets. Even if you don't have AdBlock on (and to the six of you that turned it off, my thanks), the ads that run on this site pay terribly. We're talking like $25 a year or so on a blog that (to toot my own horn a bit) draws between 20k and 50k views a month.

So if you wondered why it was I'm always pushing my Patreon page, my Ko-Fi link, or supplements like the Inns and Tavern Bundle or Evil Incorporated: 10 Pentex Subsidiaries, it's because the blog itself doesn't really earn any money on its own.

No student loans here, but definitely a cat who needs his treats.

As a way to shake things up a bit, I started experimenting with putting some of my regular, weekly updates over in my Vocal archive instead of on Improved Initiative, linking them in the master lists when the article goes live. I started with Table Talk, starting with That One Time My Bard Made The Dungeon Master's Girlfriend Jealous, and then I put the first 3 installments of the Silver Raven Chronicles up (my group's run through the Hell's Rebels adventure path). I also put a few of my Unusual Character Concepts posts up there, such as The Anti-Party and The Possessed, and I also put my most recent Crunch installment Tips For Writing RPG Character Conversions there as well.

For the record, it's been a bastard and a half to get eyes on The Silver Raven Chronicles. So if you haven't read any of the installments yet make sure you check out Devil's Night, From The Ashes, and The Raven's Nest. It would be greatly appreciated!

Why did I do this, you ask? Put simply, return on investment.

As a Vocal+ member, I make roughly $6 per 1k reads my articles on that site get. While it's true that they'd be more visible if I put them here on my blog, all the traffic in the world does you no good if it doesn't actually generate anything. I could write a blog entry that pushes all kinds of buttons and gets 20k hits in the space of a weekend, but it won't give me anything for my trouble. I could publish that same article on Vocal, get half the traffic, and still have $60 in my back pocket for the weekend's work.

Is This Blog Dying?

No, not in the slightest.

While I'm probably going to keep both my Table Talk and Unusual Character Concepts on Vocal (at least in the near future), Fluff, Crunch, and my Monday posts are going to keep showing up here. Mostly this change in platform for some of my articles is just me trying to diversify my income streams so I can keep doing what I'm doing, and ensure that rent gets paid. Because while I know I have fans out there who love my RPG work, as well as folks who want to see me release more novels, I'm trying to work smarter instead of harder.

Especially since I've been going at about 130% since last March, and I really need to take my foot off the gas a bit before something blows in my brain. There will be more of an update on that later, but the short version is that with so many clients going silent during the pandemic (and all the work I'd already done for them just not getting paid for) I've been on more of a scramble than normal. While I'm by no means on top of that, it's important to acknowledge that you can only run in the red for so long before you burn yourself out... and that isn't something I want to do.

As such, you're going to see me trying some new things, expanding into different areas, and trying to get better results. All I ask from you fine folks is that you keep giving me your eyeballs, and help me get back up on my feet before the rising tide comes for me.

Until then, though, go check out my Vocal archive! It's got over 200 articles in it, and if you haven't been there yet it should keep you scrolling for quite a few hours to come!

Like, Follow, and Stay in Touch!

That's all for this week's Moon Pope Monday. To stay on top of all my content and releases, make sure you subscribe to my newsletter at the bottom of the page!

Again, for more of my work, check out my Vocal archive, and stop by the YouTube channel Dungeon Keeper Radio. Or if you'd prefer to read some of my books, like my cat noir thriller Marked Territory, its sequel Painted Cats, my sword and sorcery novel Crier's Knife or my latest short story collection The Rejects, then head over to My Amazon Author Page!

To stay on top of all my latest releases, follow me on Facebook, Tumblr, Twitter, and now Pinterest as well! To support my work, consider Buying Me a Ko-Fi, or heading to The Literary Mercenary's Patreon page to become a regular, monthly patron. That one helps ensure you get more Improved Initiative, and it means you'll get my regular, monthly giveaways as a bonus!